Publishing

Reach Studio publishes to every connected channel simultaneously. You write once — it adapts and distributes automatically.

Supported channels

Channel	Content types	Notes
WordPress / Blog	Full articles	Sends HTML with SEO metadata
Facebook	Posts, link posts	Auto-shortened, hashtags added
Instagram	Captions	Stripped HTML, hashtag-optimised
TikTok	Video captions / scripts	Short-form adapted
LinkedIn	Professional posts	Formal tone applied
Twitter / X	Threads or single posts	280-char limit enforced

Connect a channel

Open Channels in the sidebar

Click Channels, then Add channel.

Choose the platform

Select the channel type. Each platform has its own connection flow.

Authorise access

WordPress: enter your site URL + an application password (generated in WordPress → Users → Application Passwords). Social platforms: click Connect and complete the OAuth flow in the pop-up.

Configure channel settings

Set the channel's default tone override (optional), hashtag rules, and whether to publish immediately or queue for review.

The approval workflow

Every AI-generated article lands in Needs Review status. The review board shows:

Full article text
SEO metadata (title, description, slug)
Target channel(s)
Validation alerts (low word count, missing keyword, etc.)

Approve → content is queued for all connected channels. Reject → add optional feedback; AI stores it as a learning lesson.

Most articles take under 2 minutes to review. The validation alerts catch the common issues before you even start reading.

Scheduling

When approving, you can choose:

Publish now — pushes to all channels immediately
Schedule — pick a specific date and time; Reach Studio queues it
Save as draft — keeps the article without publishing

Scheduled articles appear in your content calendar. You can reschedule or cancel at any time before the publish time.

Publish status tracking

After publishing, each article shows a status per channel:

Queued — waiting to publish
Publishing — in progress
Published — live, with a link to the post
Failed — an error occurred (see the error message for details)

If a channel fails, Reach Studio does NOT retry automatically to avoid duplicate posts. Check the error, fix the issue (e.g. expired token), and manually re-publish from the article's detail page.

What's next?

Brand voice — control tone per channel
Video scripts — publish short-form video content